Effective Date: August 13, 2025
Introduction
Artria ("we," "us," or "our") respects the privacy of our users ("you" or "your"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website artria.io, our Telegram Mini App, or any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the "Platform"). This includes interactions related to purchasing cryptocurrency-related apparel, hardware devices, and services using stablecoins.
Please read this Privacy Policy carefully. If you do not agree with the terms, please do not access the Platform. We reserve the right to make changes to this Privacy Policy at any time. We will alert you about any changes by updating the "Effective Date" above. Any changes will be effective immediately upon posting, and your continued use of the Platform constitutes acceptance of those changes.
You are encouraged to review this Privacy Policy periodically. For questions, contact us at privacy@artria.io.
Data Controller and Contact Information
- Data Controller: Artria Web3 Ecommerce Ltd.
- Address: [Hypothetical Address: 123 Blockchain Blvd, Crypto City, CA 94043, USA]
- Email: privacy@artria.io
- Data Protection Officer (DPO): [Name: Jane Doe, Contact: dpo@artria.io]
Types of Data We Collect
We collect information in various ways to provide and improve our services. This includes:
Personal Identification Information
Information you voluntarily provide, such as your name, email address, shipping address, telephone number, and demographic details (e.g., age, gender, interests) when registering, making purchases, or participating in activities like community forums or Telegram interactions.
Example: When creating an account or placing an order, we collect your name and shipping address to fulfill deliveries.
Account and Wallet Details
Username, password, purchase history, and blockchain-related data such as wallet addresses for stablecoin payments (e.g., USDT, USDC).
Example: During checkout, we may collect your wallet address to process stablecoin transactions securely.
Payment Information
Data related to stablecoin payments, including transaction IDs and wallet details. We do not store full wallet private keys or sensitive financial data; payments are processed via secure blockchain networks and third-party providers like [e.g., Circle for USDC, Tether for USDT]. Review their privacy policies for details.
Example: We collect transaction hashes to verify payments and prevent fraud.
Technical and Usage Data
Automatically collected information such as IP address, browser type, operating system, access times, device information, and pages viewed. For Telegram Mini App users, this may include device type, country, and interaction data.
Example: We track site navigation to personalize product recommendations and analyze platform performance.
Derivative Data from Blockchain Interactions
On-chain data from stablecoin transactions, such as public wallet activity (non-personally identifiable unless linked), to ensure transaction integrity.We do not collect more data than necessary and anonymize where possible.
Why We Collect This Data
We process your data for legitimate purposes, including:
- Fulfilling Orders and Managing Accounts: To process purchases, ship products, and handle returns/exchanges. Example: Using your shipping address and wallet details to complete stablecoin-based transactions and deliver apparel or hardware.
- Improving and Personalizing Services: To recommend crypto-related products, enhance user experience, and integrate with Telegram features. Example: Analyzing purchase history to suggest NFT-integrated clothing.
- Communication: Sending order confirmations, updates, promotional offers (with consent), or responses to inquiries. Example: Emailing about new hardware arrivals or platform token (ATR) updates.
- Security and Fraud Prevention: Detecting suspicious activities, especially in blockchain transactions. Example: Monitoring wallet addresses for compliance with AML/KYC requirements.
- Legal Compliance and Analytics: Complying with regulations (e.g., GDPR, CCPA) and conducting market research. Example: Aggregating anonymized data to improve Web3 ecommerce features.
Legal Basis for Processing
- Consent: For marketing emails or optional features (withdrawable anytime).
- Contract Fulfillment: Necessary for processing orders and payments.
- Legitimate Interests: For security, analytics, and platform improvements.
- Legal Obligations: For tax reporting or regulatory compliance in crypto transactions.
How We Use Your Information
In addition to the purposes above, we use data to:
- Facilitate stablecoin payments and blockchain integrations.
- Provide customer support via Telegram or email.
- Operate our loyalty points system and ATR token-related features.
- Share aggregated, anonymized data for business insights.
Disclosure of Your Information
We may share information with:
- Service Providers: Logistics partners for shipping, blockchain processors for payments (e.g., Ethereum network nodes).
- Affiliates and Partners: For joint promotions or Telegram integrations.
- Legal Authorities: If required by law, such as for crypto regulatory compliance.
- Business Transfers: In mergers or acquisitions.
We do not sell your personal data. All sharing complies with data protection laws.
Storage and Security
Data is stored on secure servers with encryption, access controls, and blockchain immutability where applicable. Retention periods: Transaction data for 7 years (legal requirements); account data until deletion request. We use measures like SSL/TLS for transmissions and smart contract audits.
Your Rights
Under GDPR/CCPA:
- Access, correct, or delete your data.
- Opt-out of marketing or data processing.
- Request data portability.
Contact us to exercise rights. For California residents: No sale of data; shine-the-light requests via email.
Cookies and Tracking Technologies
We use cookies for session management, analytics (e.g., Google Analytics), and targeted ads. Manage preferences via browser settings. Blockchain interactions may involve on-chain tracking (public by nature).
Children's Information
Our Platform is not for children under 13. We do not knowingly collect their data.
International Transfers
Data may be transferred globally, with safeguards like Standard Contractual Clauses for non-adequate jurisdictions.
Changes to This Policy
Notified via updated date and email for material changes.
Contact Us
For questions: privacy@artria.io or [Hypothetical Address].
This document was last updated on August 13, 2025.